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Useful Tips For Web Content Writing







The purpose of web content writing is to write informative and attractive content which would be easily understood by the readers and grab their attention when they land on the website. It makes content writing a serious and creative job. With millions of websites on the Internet, content writers have to write content using SEO tools so that their web content can be indexed by Google and appear in Google search results.

Some important points to  remember while writing web content are:


  • Simple & straightforward sentences:  People don't have much time to read and comprehend complicated sentences when they search online for any information. So try to use the words which are simple & convey meaning directly.

  • Good Headlines: Headlines are the first impression which draws the eyes of readers to click on your website to find information on their interest. So frame the catchy headlines.

  • Keywords: Keywords play the most important role in content writing. Page titles should contain main keywords of the page.

  • Subdivision of pages: Don't write long paragraphs. Break it into smaller chunks which would make the text easily scannable.

  • Appropriate text formatting: Use text formatting styles like bolding and italicizing for drawing the attention of the readers to the important points.

  • Write in dialogue form: Use "I" and "We" so that readers feel you are talking to them which keeps their interest while reading otherwise the text becomes boring.

  • Use of active voice: The text should be written in active voice. Example:
           "The Email address should be entered by you".---Wrong       sentence

            "Please enter your Email address".----Right sentence













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